Zoosk Review

By Kay FleuryUpdated on March 18, 2022

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Now that we’ve covered the basics of how Zoosk works, as well as how much it can cost, it’s time to review the service. Will it be your go-to website for finding love, or will it just leave you heartbroken?

Here are some things that we think are good and not-so-good about Zoosk.


  • Free to start — It’s free to sign up for a Zoosk account, so you can take a tour of the website and see if you like it before you choose to sign up for a subscription and get invested in it.
  • Different ways to match — Zoosk gives you different options when it comes to how you want to find your matches. You can search for people in your area based on different criteria, or you can take a chance on the “Carousel” function and see how many “likes” you get from a series of matches. Or, if you want something more precise, try the “SmartPick” function, which pairs you with people based both on your criteria and your dating habits.
  • Learn as you go — When you create your Zoosk account, you’re just asked a few questions about yourself. You don’t have to go through a big questionnaire of what you’re into or what your ideal match likes, so you can start searching for love almost right away! Zoosk will learn about whom you like, as well as who likes you, as you use the service anyway.


  • You have to do the legwork — Unlike some other dating websites, Zoosk doesn’t give you a large questionnaire when you first create your account. While this can be seen as a positive, it also means that you’re going to have to use Zoosk a lot — including filling out your profile yourself and a lot of trial and error with people whom you “like” and who “like” you back — for it to get a good idea of whom you are likely to match with.
  • Love is expensive — Most of the main features of Zoosk are locked unless you have a paid subscription, including exchanging messages with other users. In addition, some features are locked unless you have Zoosk coins, like seeing who has matched with you through the “Carousel” function, or seeing if a message you have sent has been viewed or not. And Zoosk coins cannot be earned; they must be bought.

The bottom line: 7 / 10

Zoosk is a dating website that fosters discovery as you use it. The more you send messages, like people, and fill out your profile, the more you will discover about your dating habits and what kinds of people you attract. To help with that, it’s free to start, and you can find matches in multiple ways. However, this means that you have to get really invested in Zoosk in order to get the most out of it. This is made difficult by the fact that a lot of its features are locked unless you purchase a paid subscription, Zoosk coins, or both. This can make Zoosk very expensive to use.

If you’d like to see how Zoosk stacks up to other websites of its kind, such as eHarmony.com and Match.com, here’s an overview of Zoosk compared to its competitors from our friends at DatingAdvice.com!

Anyway, that’s what we think of Zoosk.com. If you’d like to take a tour of it yourself and see what it’s like, our next lesson will be on how to create a Zoosk account.